Global Performance Paid Social Specialist (f/m/x) – Hilversum
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Are you keen and smart in running Paid Social campaigns? Do you see the world as your oyster? Are you able to reach global audience with your content marketing? Let’s talk and hopefully you become our Global Performance Paid Social Specialist.
Video on demand
DutchChannels is a subscription based video-on-demand (VoD) platform based in Hilversum, The Netherlands. We are specialized in niches with special-interest channels. Our fastest growing channels are New Faith Network and WithLove. We launched our first platform in 2017 in The Netherlands. We are currently active in 8 countries: NL, BE, UK, IE, AU, NZ, NO and SE and entertaining almost 100.000 users.
To accelerate the growth of our expansion of our current and new to be opening niche channels, we are enlarging our marketing team. Together with our Marketing Director and with guidance and coaching of our experienced Global Performance Marketeer, you are tasked to acquire and expand our member base of our VoD channels in current and new countries.
We have a big fan base, amongst others on Facebook and Instagram, and performance budget to fulfill our marketing growth ambition. Are you up to the challenge to grow our number of users of our video-on-demand platforms?
To become our Global Performance Paid Social Specialist, you have at least:
- Two years of social advertising experience,
- Preferably on agency side,
- Are able to plan, manage, measure and re-adjust strategies,
- Preferably managed large budgets.
Vacancy Global Performance Paid Social Specialist (f/m/x)
Our marketing & data team consists of 8 colleagues, each with a different background, education and experience, but smartly working together as one team. Within this team, and together with the Marketing Director and the Global Performance Marketeer, you engineer, manage and optimize the performance strategies.
The Lead Global Performance Marketeer has broad experience in online marketing, is specialized in paid social campaigning, has served many clients and led social advertising teams. So she will be your mentor. She chose to work at DutchChannels because: “I enjoy matching our clients to a service they value and appreciate. Additionally, I love that DutchChannels goes beyond the mainstream. As our product is not mainstream, it challenges me as a marketeer to look beyond the standard best practices and discover ours.” This job is for you if you like to experiment, love data and social advertising.
So, with aforementioned in mind:
You operate within our marketing team and are the specialist where it comes to advertising on the Social Media platforms and other online opportunities. You are co-responsible for handling the budget and making decisions on spending the budget in close cooperation with the Marketing Director and Global Performance Marketeer.
You are the one who runs the day-to-day management of the paid social channels you own/are responsible for and constantly you try new channels and other online opportunities.
You are data driven and based on your and your team’s analyses, you experiment and optimize with the advertisements in order to keep the growth. A/B testing is part of this. All in all, you are in the lead to improve the performance through creative testing and new optimization strategies.
Roadmap / strategy
You feed the roadmaps for each of our special interest channels by thinking along and ahead and translate this for usage at the various social media channels for specific countries.
Further, you will work closely together with our external digital agency (a great source of extra value and expertise) in order to manage projects, and to develop and implement new ideas and strategies. This also gives you and them creative input.
Based on your experience and the outcome of the campaigns, you will share your knowledge with the rest of the marketing team and the various stakeholders. In this way we all can learn from each other and get more inspiration in order to excel.
As our platforms produce lots of data based on what is and/or has been viewed at what date and time, you will try to find/gain further insights. You will do this together with the data analysts of the data engineering team.
What we ask of you
We would like for you to have at least two years of experience in social media advertising, preferably on agency side and managing campaigns in multiple countries. This is a mid-level position.
Bachelor/master degree, yes please. Know your way around with Facebook Business Manager, Business Managers of Pinterest, Snapchat, Google Analytics etc.
Experience in co-managing large marketing budgets is a pre.
What we offer you
Freedom and responsibility. We offer trust in what you do and are able to. DutchChannels is dynamic: we see chances and opportunities. We examine and decide thoughtfully. You can be part of this and become valuable in our journey. We offer growth opportunities based on the evolution of our company.
But most of all: at DutchChannels we believe in what we do. With belief comes enthusiasm. That is why we made it from start-up to scale-up and now going to the next stage. Are you in?
Please send your application via firstname.lastname@example.org. Would you like to know more and/or have questions, feel free to call our Recruitment Lead Wouter Wouters at +31 6 54 74 23 04 or mail him at: email@example.com.
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